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Hand drawn illustrations aren't really my thing but work really well with the site, but the random little quotes that appear at the top don't really appeal. Why?
What I do like, if the .teas were going to screen, is to have a 'how are you feeling?' tab to help the consumer decide on a particular tea.
When you have chosen a tea, the inform process goes further and each tea is explained and how it is best drank.
Scrolling through GE the other day and found an entire tea branding/identity on the site. A little miffed but thankfully nothing i have done to say ive copied or whatever. Nice placement of the leave of the 't' for tea, similar to the .tea I'm considering but gladly not the same.
Few examples of what I could find in the flat of spot varnish finishes, my particular favourite is the green and blacks cookbook. The spot varnish has been applied clear and not highlighting a particular area, making it really subtle. Spot varnish is applied as a spot colour (as the name suggests) separately after the initial print process has been completed. Really nice effect that would be great to consider with my tea designs.
Type set dominate to the packaging design, The quality adds another depth to the design.
The stereotypical imagery relates to the idea of Tea works really well, illustrative and stereotypical route to go with packaging?
Again, the relation to London works really well with a variation on the road signs to the capital.
Colour coding packaging makes it easier to identify the product from a large range, a good possibility for tea with the many varieties available, twinned with a simple design to recognise would make the packaging successful.
Really nice Identity, and simple.
Patterns, and choice of colours work well and make the package look interesting, but not expensive.
Pure type with a letterset feel, minimal colours work really well too, keep costs down. I really like this. Pad printing?
Design continues within the package, usually forgotten, but a great place to add more information. To instruct?
Great photos + colour + type. Nice and simple. Lithography?
Limited spot colours, and a white over print. Knock out? Running theme for Eat. works really well. would this be screen or a lithography process?
Water in a carton, One colour, different percentages. Ethical and cheap to produce. Piece of flexography if decided for a container of some kind.
Old fashion style typeface with a modern twist, kept simple unlike graphic design of the time.. 50's? gloss sits really nice on the jars, smooth and clean.
More colour coding and simple type. Depending on the typeface, can either be value chocolate or an expensive design with finishing print techniques, Varnish?
